MrWebWeaver, LLC

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Many small business owners think that the process of creating a website is too expensive, time-intensive, and difficult to make it worthwhile.  But, it is possible — and easier than you think!

Our Steps to Building a Great Website

Define Your Goals

There are user goals and then there are business goals.  User goals are often defined by your content, what kind of people you want to attract to your site, and the kind of experience you want to deliver for them.

Identify Your Audience

You may know your site and its content better than anyone—and you should—but, remember, you're likely not the target audience.  Identifying the user, or site visitor, should be one of the first things that you do.

Develop a Project Plan

If possible, all parties should know what's going on with the project.   Most important, a project plan lets the key players know the schedule for "deliverables" (deadlines for design, usability testing, templates, development, beta testing, launch dates, and so on).

Design and Development

Design is just as much about the organization of content as it is about color schemes, font sizes, and compelling graphics.  Everyone will have an opinion about what should be included on your main pages and on individual article pages.  You'll be tempted to integrate all of that new technology you've been hearing about.  Start with everything but the kitchen sink, prioritize elements, and then remove the extraneous.

Consistency is the name of the game here, and nowhere is this more important than with your site navigation.  Navigation bars need to stay in the same place—typically at the top or left—and look identical regardless of which page a visitor is on.  Keep it tight, too—provide all the navigation buttons a visitor should need, no fewer and certainly no more.

Make Pages Usable

Yes, your home page is important. It's the front door to your site, but it's not the only way people enter. Visitors will often find their way to your site via a search engine. That means that individual pages are just as important as your home page. Each page should be a destination, with easy access to related content as well as to the rest of the site.

Define Success

Is it all about money, or are you interested in delivering a good user experience?  Maybe it's both.  Set goals.  These may include fast page-load times as well as the expected number of page views, unique visitors, and pages viewed per visit.

Call Us - We Will Build The Best Website For You!

Call 214.770.1535